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What we do InField

Dynamic brand activations at events like roadshows and trade shows, plus one-on-one experiences at malls, on transport, on the street corner – you name it.

The In Group brings your brand to life with attention-grabbing brand activations. Whether it’s stands and activities at big events, product sampling through transport hubs or putting on a show at the beach, we know the sorts of things that make your customers tick. 

Our Work

Here’s a quick look at some of our favourite INFIELD campaigns.

Acton The Ak Food Show

The Auckland Food Show is a yearly institution. The In Group were tasked with the challenge of creating a stand that would draw the crowds, showcase the LKK and Golden Sun brands and deliver a

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Countdown Summer Activation

Countdown Online shopping was launching their service to New Zealand’s top holiday hot spots over summer 2022/23. To let people know that they could now get the shopping delivered to their camping ground or bach

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CordBank Baby Shows

CordBank wanted to reach mums-to-be to educate them about their cord blood banking service. They had identified baby shows as the ideal location. The In Group created a cost effective, impactful trade show set up

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