What we do InSite

With access to over 5,000 businesses, clubs, organisations and waiting rooms, our mass sampling service reaches your customers where they live, work and play.

Exclusive to The In Group, our INSITE offering delivers cost-effective, mass sampling to your target audience through our unique network of over 5,000 businesses and organisations. This includes hard-to-reach locations such as hair salons, lunchrooms. mums’ groups, gyms and dog groomers. This also includes our unique INWAITING offering, with access to over 2,500 medical waiting rooms.

Our Work

Here’s a quick look at some of our favourite INSITE campaigns.

Uncle Tobys Bircher Breakies

Uncle Tobys wanted people to experience their new Delicious Blends Oats range cold as overnight oats. As INSTORE sampling was off the table due to Covid, we did a quick pivot and designed a mass sampling

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Maggi Meals Competition

Maggi had just launched a new range of delicious recipe bases. Getting people to taste was a key strategy to build demand. To accommodate Covid restrictions, we designed and ran a contactless INSITE sampling campaign,

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Nescafe RTD Contactless Sampling

Challenge: Reach 50,000 people with CHILLED samples of the new Nescafe RTDs during the Auckland Covid lockdown within a very tight lead time and delivery window. Solution: We tapped into our INSITE databases and signed

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